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GlaxoSmithKline and Targetbase
Benlysta Cares
While staying on Benlysta for a year is important for efficacy, there are many reasons people with Systemic Lupus Erythematosus (SLE) drop off. Some have “lupus fog”; others dread injections. This multichannel program inspires confidence and encourages patients to be persistent and compliant, offering a full year of meaningful engagement. And it led to a 60% growth in adherence enrollment metrics.