People Moves

Nathalie Gaveau joins Publicis Sapient global leadership team

The tech entrepreneur will serve as the agency’s chief client officer for the US and EVP of Publicis Groupe.

Luz Corona

August 29, 2025

9:15 am

Pictured: Nathalie Gaveau. (Photo credit: Publicis, used with permission)

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Publicis Groupe continues to enhance its AI offerings through the appointment of Nathalie Gaveau as Publicis Sapient’s chief client officer for the U.S. and EVP of the holding company.

Publicis Sapient is the digital business transformation hub of Publicis Groupe, with 20,000 people across 72 offices worldwide. In this newly created role, Gaveau will drive growth through Sapient’s AI products, capabilities and talent across industry verticals to fast-track clients in becoming AI-enabled enterprises.

“In over two decades as a leader in this industry, I’ve never witnessed a more transformative moment. What was once the promise of AI-driven transformation is now rapidly becoming reality,” stated Gaveau in the press statement. “I’m thrilled to join the exceptional teams at Publicis Groupe and Publicis Sapient at this pivotal inflection point. I look forward to partnering across the organization to help accelerate profitable growth and unlock new possibilities in how we serve and support our clients.”

Gaveau brings decades of experience in the tech and private equity sectors. She is the cofounder of PriceMinister, a European e-commerce marketplace acquired by Rakuten for $250 million in 2010, and founder of Shopcade, a data-driven social marketplace sold to Lagardère in 2017. Her international experience spans North America, Europe, and the Asia Pacific region. Gaveau is recognized as an influential voice in the tech sector, landing on Europe’s Top 50 Women in Tech. She currently serves on the boards of Coca-Cola EuroPacific Partners, Sonepar and Lightspeed Commerce.

Gaveau, who will be based in New York, will report to Publicis Groupe CEO Arthur Sadoun and Publicis Sapient CEO Nigel Vaz.

“AI is revolutionizing how we deliver outcomes across creative, media, data and technology. Publicis Sapient’s transformation capabilities and AI platforms are crucial to this process,” Sadoun said in the press statement. “Nathalie’s extensive experience as a tech entrepreneur and her skills in strategy, product development, digital marketing and organizational scale make her an invaluable partner for our clients aiming to transform how they create value in an AI-enabled world.”

This article originally appeared on Campaign.

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Nathalie Gaveau joins Publicis Sapient global leadership team

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